Wednesday, August 17, 2011

rebranding the postal service

"If you could rebrand the United States Postal Service (USPS), how would it look? Washington D.C.-based designer and illustrator Matt Chase must have asked himself that very same question when he recreated their whole mailing system including everything from the logo and letterhead to the front store signage. Love how he still used the red, white and blue color scheme but freshened it up a bit by using variations. Retro-wonderful."









5 comments:

  1. Hi!
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  2. So cool! The old postal service redone.

    http://redsolesandredwine.com

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  3. I think if the USPS was made modern and up-to-date more people would go back to writing and mailing letters.

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  4. OoO I like! My USPS does not look like that! LOL

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  5. Amazing! I love this design concept :) Thank you for sharing!

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